Enabling the Next Generation of Business Growth.
Solutions.
Leading client success in accelerated growth efficiency, delivery and return.
A Growth and Connection Engine
Growth options to match your goals.
Afterburner.Group works in close cooperation with you at each stage of work. This allows us to create bespoke growth options and solutions that are suited to your needs and aligned with your objectives.
We develop strategies, plans, activities and solutions that boost your business growth and value.
The Basic Building Blocks to Every Project
Predictability
Process, experience and skill-based solutions and services that improve marketing every time in a manner that avoids unnecessary surprises
Insight & Innovation
A market tested and proven toolset that finds, validates and harnesses value to capture new, and often hidden, opportunity.
Scalability
On-demand marketing leadership and resources that drive sustainable opportunity while protecting value and reputation.
Opportunity
Uncover unknown or latent product, service, business or brand value. Cross-connect new value to old in an innovative manner.
ACTIVMARKETING
Create or transform demand predictability with customer and market driven:
- Value Propositions
- Competitive Product, Service or Business Positioning
- Persona Creation, Validation, Mapping and Messaging
- Packaging, Brand and Identity
- Strategic and Tactical Marketing Plans and Activities
- Campaign Planning and Activities
- Digital Integration and Metric Workflows
- Communication and Retouch Strategies
- Marketing and Sales Enablement
This is all about having marketing impact out-performance.
PowerTools
Comprehensive insights lead to better, more predictable outcomes:
- Customer: Voice of the Customer and Tested Experiences
- Market: Demand, Competitive, Trands, Thought
- Product/Service: Competitive Strengths and Weaknesses
- Persona: Who, What, Why, How and Experiences
- Performance: ROMI, Message and Campaigns
- Partner: Coordination, Co-Investment, Integration
- Digital: Integration, Effectiveness, Measurement
- Brand: Value Assessment, Contribution, Integration
Have the correct assumptions and roadmap for sticky experiences.
The CTMO
Obtain the best in proven technical business, product, service and brand leadership through the Chief Technical Marketing Officer solution:
- Strategies: Market, Product, Service and Business
- Experience: Local to Global, Startup to G100
- Skill: Technical and Business Marketing
- Thought: Knowing and Defining a New Future
- Categories: Creating New Categories for Your Product
- Mentoring: Personal, Organization and Company
- “Cold Eye” Perspectives: Seeing the Unseen
- Resources: Scaling to the Point of Your Need
Scalability and flexibility to meet your budget.
Experience to hit your goals.
Continuum of Value
Discovering and packaging unseen or latent benefit for higher monetizable value to:
- Technical, Engineered or Complex Product and Services
- Existing and New Markets
- Customers & Personas
- Business Brands and Operating Units
- Existing or New Key, Valued Partnerships
- Important Stakeholders
- Investors
- Acquisition Targets
Expanding your story to capture more value.
Learn more about
Afterburner Group
Why consider us?
We are the leader in connecting complex, technology and engineered products, services, companies and brands to sustainable profitable demand.
If you're looking for growth, let's make it happen.
See things differently to create new opportunity and grow business value.
